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Designed on Purpose: A Bespoke Art Basel Gala Experience Celebrates Art, Empowerment, Excellence and the 2024 Cultured Focus Awards


By: Staff | Designed on Purpose: A Bespoke Art Basel Experience| Image: April Nicole
By: Ana Mayorga | Designed on Purpose: A Bespoke Art Basel Experience| Image: April Nicole

The "Designed on Purpose:  A Bespoke Art Basel Gala Experience", hosted at Kimpton Angler's Hotel, concluded with resounding success, celebrating the intersection of art, design, and empowerment. Organized by the Wonder Woman Initiative, the event featured live art installations, designer presentations, and an artistically curated buffet that engaged all senses.


Highlights included a fashion vignette by Dieo Collection and I Am Eido, a wine tasting with Plinth Wine, a premiere screening of the docu-series "Designed on Purpose", and Cultured Focus Magazine Awards. The gala underscored the initiative's mission to redefine art and empower artists as catalysts for change.


The Wonder Woman Initiative (WWI) announced its collaboration with Cultured Focus Magazine for the 2024 Cultured Focus Awards with the aim to honor and amplify the voices of women making significant contributions in arts and culture. By celebrating trailblazers and fostering connections among leaders, WWI and Cultured Focus Magazine remain committed to showcasing the achievements of women who are redefining success and inspiring future generations. The collaboration aligned seamlessly with WWI's mission to empower women through creative expression and community engagement.


Those recognized for the 2024 Cultured Focus Magazine Awards were:


  • Cultured Focus Magazine’s Fashion Business Excellence Award was presented to Tayo Ishola

  • Cultured Focus Magazine’s Cultural Impact Award was presented to Stichiz

  • Cultured Focus Magazine’s Excellence in the Arts Award was presented to Christy Hayek

  • Cultured Focus Magazine’s Leadership and Philanthropy Award was presented to Diana V. Gilbert






Designed on Purpose will be hosted by Singer, Actress, Radio personality Stichiz and Miss Grand Florida Andrea Valentina.








Kendra Scott at Designed on Purpose 2024
Kendra Scott at Designed on Purpose: A Bespoke Art Basel Gala

Kendra Scott, the renowned jewelry brand founded by Kendra Scott, has been a steadfast supporter of female empowerment and community engagement. Kendra Scott has actively collaborated with organizations like the Wonder Woman Initiative, participating in events such as "The Whole Beauty Experience" and supporting broader initiatives like Women's Fashion and Design Week. These collaborations underscore the brand's dedication to uplifting women, whether through educational programs, entrepreneurial support, or community events. The partnership with the Wonder Woman Initiative for the "Designed on Purpose: A Bespoke Art Basel Gala Experience" further highlights Kendra Scott's alignment with the initiative's mission to empower and celebrate women, reinforcing the brand's core values of family, fashion, and philanthropy.



About Wonder Woman Initiative: Since our inception, it has been important to stay true to our vision and mandate to see the woman's intrinsic power and value be amplified. We do this through our brand messaging, and also by curating live events and fashion shows to uplift women within the scope of community. You can learn more about The Wonder Woman Initiative here






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